Lastminute.com News
lastminute.com becomes London Eye sponsor
The lighting of the iconic wheel has changed to the recognisable hot pink to reflect signature colour of the brand, with the new design unveiled earlier.
Travelzoo research reveals Brits in search of a bargain when booking holidays
British travellers are increasingly choosing longer package holidays in the search for better value for money, research by Travelzoo has found.
lastminute.com founder Lane Fox joins Twitter board
Entrepreneur Martha Lane Fox, who co-founded travel website lastminute.com, has been appointed to join Twitter’s board of directors. The appointment will be effective immediately following the news that Peter Chernin and Peter Currie will both step down.
Bravofly Rumbo to rebrand as lastminute.com following acquisition
European leisure industry giant Bravofly Rumbo Group will change its corporate name to lastminute.com in the course of the year. This decision was approved at the company’s annual general meeting in Amsterdam earlier. At the meeting some 55.63 per cent of Bravofly Rumbo Group’s voting rights were represented and all resolutions proposed by the board were accepted.
Sabre sells lastminute.com for $120m to Bravofly Rumbo
Sabre Corporation and Bravofly Rumbo Group have announced today that Bravofly has made a binding offer to acquire lastminute.com. Acceptance of the offer is subject to the completion of employee information and consultation processes, following which closure would be expected to occur in the first quarter of next year.
Sabre confirms lastminute.com sale
Sabre Corporation has announced today that it is exploring strategic options, including a potential sale, for its lastminute.com business unit. lastminute.com is one of Europe’s leading online travel and leisure retailers and its brand is recognized by more than 90 percent of European consumers.
lastminute.com looks for new home after Sabre decides to sell
lastminute.com is looking for new ownership after Sabre Holdings took the decision to offload the travel firm. Sabre has appointed bankers at advisory firm Houlihan Lokey to oversee an auction, and has already begun sounding out potential buyers.
lastminute UK boss quits
Mark Maddock, managing director UK and Ireland of lastminute.com, has quit amid speculation that parent, Sabre Corporation, is looking to sell lastminute.com.
lastminute.com: 20 percent increase in British babies taking to the skies
Normally it is the royals who are setting the current trends but it seems, when it comes to Prince George’s inaugural long-haul Australian flight, he is following the ‘flightsteps’ of his subjects as more and more British babies take to the skies.
A gadget stole my holiday
A study commissioned by lastminute.com*, reveals that 90% of British holidaymakers spend up to 4 hours a day on their tech devices – losing over 2 days out of a week’s holiday. It seems the modern traveller is missing out on enjoying the unique landscape, culture and experiences of their holiday destination, with almost half of travellers (48%) relying on their devices to keep themselves occupied.
The iSocial butterfly
More than 26 million Brits1(41%) are packing in two to four social arrangements per weeknight and two-thirds (59%) admit to leaving social events early for fear of missing out on something better according to new research* by lastminute.com, the UK’s largest online hotel, travel and leisure specialist. The research has uncovered a new type of ‘iSocial Butterfly’ behaviour amongst Brits as the use of social media and smart phone technology begins to influence the way we socialise and relate to others.
VisitEngland links with lastminute.com for new campaign
VisitEngland, the national tourist board, and leading hotel and travel specialist, lastminute.com, have launched a joint marketing campaign. The programme is designed to encourage consumers to embrace the spontaneity of a last minute getaway by visiting a newly created and booking a short break in England.