Europcar UK is running its first TV campaign in five years as it aims to raise awareness of its unique leisure Deliver & Collect service and the brand as a whole.
Europcar UK is extending the choice available for leisure and business travellers with the addition of the Hyundai Kona to its fleet. Europcar UK is the first UK rental company to offer its customers’ access to the compact SUV.
Europcar has reported a loss of €21 million for the first quarter of 2018. The figure compares to a loss of €6 million for the same period last year. Revenue at the car rental giant was €556 million for the first three months of the financial year, up 28 per cent at constant exchange rates.
Olivier Boucher, regional director for the Middle East & Africa at car rental giant Europcar, tells Breaking Travel News how important it is for the company to defend its title of Middle East’s Leading Car Rental Company at the World Travel Awards.
Europcar Group has announced the appointment of Valérie Sauteret to the role of group communications director. Her main mission will be to promote through communications the strategic ambitions of the group, in particular its development in its core business and the strengthening of its position as a major player in new mobility solutions.
In recent years Europcar Group, a major player in mobility markets, has accelerated the development of building a large network of general sales agents throughout the world.
Europcar UK has appointed Jose Blanco as UK sales and marketing director. He has taken over the role from Nick Harwood, who has been promoted to sales director, key partners, for Europcar Group.
The low-cost car rental segment is one of the most dynamic in Europe, representing approximately €1.5 billion, enjoying a historical 12 per cent annual growth rate and expected to continue to grow at a similar pace, especially in leisure destinations like France, Spain, Italy, UK, Portugal, Greece and Turkey.
Europcar has signed an agreement with Daimler Mobility Services for the sale of its 25 per cent stake in car2go Europe. The completion of the transaction requires the approval of the competent antitrust authorities, with the parties expecting to receive these approvals and close the transaction before the end of the second quarter of 2018.
Europcar Group has appointed Tony Mikkelsen as group corporate sales director. In his role, Mikkelsen will be responsible for all corporate sales activities at group level.
Europcar UK has launched its new mobility portal to give fleet and travel managers one-stop access to the company’s full range of mobility services.