The twin island state of Antigua & Barbuda in the Caribbean saw an impressive double digit visitor growth every month from March to November 2015. The highest growth months were September with a 36 per cent increase and October with a 27 per cent increase.
The Antigua & Barbuda Tourism Authority has launched a new ‘Island Life’ brand campaign with a high impact tube platform advertising campaign targeting London commuters. The 16-sheet poster campaign, will run across high footfall, centrally-located London underground stations until November 19th, timed to raise awareness ahead of the key Winter and January sales period.
Antigua and Barbuda’s minister of tourism, economic development investment and energy, Asot Michael, has announced the appointment of tourism executives for the island. Marie Walker and Jean-Marc Flambert will both take up roles as Antigua and Barbuda Tourism Authority vice presidents with responsibility for sales and marketing for the twin islands tourism portfolio. Walker is responsible for the United States and Canada while Flambert has responsibility for the United Kingdom and Europe.
Asot Michael, Antigua and Barbuda’s tourism minister, has revealed the destination will benefit from an additional flight with British Airways for the summer 2015. This increase comes following a meeting held with British Airways officials at the BA headquarters in England, but also on the back of the airlines growing confidence in the destination.
The Antigua & Barbuda Tourism Authority is collaborating with the Antigua Hotel & Tourist Association for the inaugural ‘Showcase Antigua Barbuda’ at the Sandals Grande Antigua. Members of the trade will also be able to benefit from participation in activities organized exclusively for the UK market by the Tourism Authority.
The Antigua & Barbuda Tourism Authority has appointed Cherrie Osborne to the position of director of tourism UK and Europe. As incoming director she is charged with the responsibility of directing and managing the country’s efforts to market and promote the twin-island destination in the UK and Europe.
British Airways has boosted its services to Antigua & Barbuda at a time when the airline has been cutting services to the Caribbean. Air Passenger Duty has been blamed for the cutbacks, with Antigua & Barbuda the only destination to gain flights in a new schedule announced earlier.
The Antigua & Barbuda Tourism Authority has announced a significant increase in UK visitor arrivals for the first quarter of 2011. Latest figures from the Statistical Division of Ministry of Tourism show an increase of 13.74 per cent from January to March against the same period last year.
The Antigua and Barbuda Tourist Office has launched the new Antigua & Barbuda Tourism Authority. The Authority will be headed up by Colin C. James, an Antigua and Barbudan national, as the appointed CEO. The Tourism Authority has been founded by the Ministry of Tourism to become a central body for promoting the islands and to create a cohesive environment between all overseas tourism offices.