As of today, accorhotels.com is providing iPhone users with free access to an application that will enable them to reserve a room in any of 3,000 Sofitel, Pullman, MGallery, Mercure, Novotel, Suitehotel, Adagio, ibis, all seasons, Etap Hotel, Formule 1 and hotelF1 hotels, directly from their iPhone.
Accor, Europe’s largest hotel operator is expecting a strong improvement in the performance of its China hotels in 2010 following a tough 2009.
A hotel which promises to “reinvent hotel service and value” has opened in London. This ambitious undertaking comes from all seasons – the new international budget hotel brand being pioneered by hospitality leader Accor (www.all-seasons-hotels.com).
Accor may streamline its operations by splitting its hotels operations and services division into two separate companies. Shares in Europe’s largest hotel group rose sharply on the news despite it announcing losses of €150m in the first half due to restructuring costs and weak demand.
London’s Trocadero centre is to be turned into 500-room pod hotel offering budget rooms in the heart of town. The “Piccadilly Hotel” would be modelled on the Pod Hotel in New York. The aim would be to “offer a boutique experience at a no-frills price”, whilst also rejuvenating the flagging landmark building.
Interval International announces the addition of Accor Vacation Club Freshwater Point Resort Broadbeach to its vacation exchange network.
Accor is set to open its first Novotel-branded hotel in the Indian city of Mumbai. The Novotel Mumbai Juhu Beach, located in the heart of Mumbai’s social and commercial hub, is scheduled to soft launch in July 2009.
Accor has signed a management contract for a new Sofitel in China. The Guangdong Sunrich Group’s latest hotel property, the Sofitel Guangzhou Sunrich, is located at the heart of Guangzhou’s Tianhe CBD.
Accor Hotels has unveiled plans for a massive expansion spree across India to include setting up as many as 48 hotels over the next three years, with the addition of some 10,000 rooms.Hotels would include the French chain’s core brands - Sofitel (luxury), Novotel (business class), Ibis (economy), Mercure (mid-scale) and Formule 1 (budget), as well as its new upscale brand Pullman.
Accor has signed an agreement of Fico of Thailand to develop four more hotels in the country. The hotels are the Novotel Bangkok Fenix Ploenchit, Novotel Bangkok Fenix Silom, Mercure Samui Fenix and Hotel Muse - a member of the MGallery Collection.
Accor has drawn up a plan to tackle the tough global hospitality market as it posted a 3.5 percent drop in 2008 operating profit, which was in line with forecasts.The measures amounted to a “battle plan to face a difficult environment” after “the effects of the global economic downturn quickly spread to the hotels business, especially in the fourth quarter,” Accor said in a statement.
Kangaroo Island Lodge is delighted to announce a new partnership between Kangaroo Island Lodge and one of the world’s largest hotel operators, Accor Asia Pacific.