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	<title>Social Media | Breaking Travel News</title>
	<link>https://www.breakingtravelnews.com/tags/tag/social media/</link>
	<description>Social Media News</description>
	<dc:language>en</dc:language>
	<dc:creator>Breaking Travel News</dc:creator>
	<dc:rights>Copyright 2026</dc:rights>
	<dc:date>2026-04-19T09:28:54+00:00</dc:date>
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		<title>2.2 billion social media impressions: &#8220;differentiating factor&#8221; for Civitatis driviing bookings</title>
		<link>https://www.breakingtravelnews.com/news/article/2.2-billion-social-media-impressions-differentiating-factor-for-civitatis-d/</link>
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		<description>In 2023 Civitatis achieved 2.2B impressions and 133M video views across all social media channels.
Civitatis closed 2023 with 585K Instagram and 280K TikTok followers, giving it the largest following of any tours and activities platform in the world.
Social media “differentiating factor” in company achieving roughly record 10M bookings in 2023 thanks to Social Media content creator and dynamic team.</description>
		<pubDate>Thu, 28 Mar 2024 08:54:05 +0000</pubDate>
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		<title>Singapore Airlines Launches “Welcome to World Class” Global Campaign</title>
		<link>https://www.breakingtravelnews.com/news/article/singapore-airlines-launches-welcome-to-world-class-global-campaign/</link>
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		<description>Singapore Airlines (SIA) today launched its latest global brand campaign, which will run on television, print, digital, out&#45;of&#45;home, and social media platforms.</description>
		<pubDate>Tue, 31 Jan 2023 08:36:46 +0000</pubDate>
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		<title>Family, friends and social media are key influences for travel decisions</title>
		<link>https://www.breakingtravelnews.com/news/article/family-friends-and-social-media-are-key-influences-for-travel-decisions/</link>
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		<description>Most holidaymaker choose their holiday destinations based on discussions with family and friends as well as influencers on social media platforms.</description>
		<pubDate>Mon, 07 Nov 2022 12:10:20 +0000</pubDate>
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		<title>Thailand is ready to host ‘TBEX Asia 2022’</title>
		<link>https://www.breakingtravelnews.com/news/article/thailand-is-ready-to-host-tbex-asia-2022/</link>
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		<description>Thailand is ready to welcome world’s travel bloggers, content creators, and influencers from around the world to TBEX Asia 2022, which will take place on the beautiful island of Phuket and the surrounding provinces from 15&#45;18 November, 2022, with the theme “Diversity of the South: Phuket and Beyond”.</description>
		<pubDate>Mon, 10 Oct 2022 08:51:17 +0000</pubDate>
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		<title>TikTok trending Albania heads for record summer tourist season</title>
		<link>https://www.breakingtravelnews.com/news/article/tiktok-trending-albania-heads-for-record-summer-tourist-season/</link>
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		<description>Social media video site TikTok has recently been flooded by videos extolling the benefits of Albania as a holiday destination — with a focus on its beaches, cheap but stylish bars and Unesco heritage sites, a trend first picked up on by The Times. One tour guide’s video of Ksamil, a popular seaside village close to Saranda, has received over 60mn views on TikTok.</description>
		<pubDate>Sun, 21 Aug 2022 05:18:04 +0000</pubDate>
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		<item>
		<title>Facebook vs Instagram: why ignoring social media could prove fatal for hotel general managers</title>
		<link>https://www.breakingtravelnews.com/focus/article/facebook-vs-instagram-why-ignoring-social-media-could-prove-fatal-for-hotel/</link>
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		<description>Facebook and Instagram are more than just brand awareness or communication tools for hotels. They’re also a revenue generation stream, and for hoteliers the channels allow prospective guests to book a stay while flicking through photos and sending enquiries, without leaving the app.</description>
		<pubDate>Thu, 28 Apr 2022 10:18:42 +0000</pubDate>
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		<item>
		<title>TikTok launches UK-focused travel campaign</title>
		<link>https://www.breakingtravelnews.com/news/article/tiktok-launches-uk-focused-travel-campaign/</link>
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		<description>The new hashtag challenge &#45; #HiddenGem &#45; encourages users to discover and share their favourite hidden spots and move away from tourist areas. This campaign follows a nationwide study, commissioned by TikTok, to find out more about the travel preferences of travellers under 40&#45;years&#45;of&#45;age.</description>
		<pubDate>Wed, 31 Jul 2019 06:16:46 +0000</pubDate>
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		<title>Manchester Airport joins WeChat and Wiebo to cater to Chinese passengers</title>
		<link>https://www.breakingtravelnews.com/news/article/manchester-airport-joins-wechat-and-wiebo-to-cater-to-chinese-passengers/</link>
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		<description>Manchester Airport has added Weibo and WeChat, the Chinese equivalents of Twitter and Whatsapp, to its range of social media tools in order to better communicate passengers from the destination. The moves comes following the success of Manchester Airport’s new direct flight to Beijing with Hainan Airlines, with almost 40,000 passengers having travelled the route since launch in June this year.</description>
		<pubDate>Thu, 27 Oct 2016 08:41:26 +0000</pubDate>
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		<item>
		<title>Suzhou Tourism unveils social media campaign</title>
		<link>https://www.breakingtravelnews.com/news/article/suzhou-tourism-unveils-social-media-campaign/</link>
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		<description>Suzhou Tourism is launching its new social media campaign – “A Virtual Look at Suzhou: Home to Culture, Canals, Cuisine and Craft” – to directly target North American travelers, a move that also marks the debut of the destination’s Instagram and YouTube accounts.</description>
		<pubDate>Sat, 16 Jan 2016 07:13:33 +0000</pubDate>
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		<item>
		<title>The Vanilla Islands positions itself on social media</title>
		<link>https://www.breakingtravelnews.com/news/article/the-vanilla-islands-positions-itself-on-social-media/</link>
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		<description>It is now a requirement that tourist destinations must have integrated social media into their communications strategy to be visible and successful. Although it is the case for the islands of the Indian Ocean, numerous questions arise nevertheless in these destinations.</description>
		<pubDate>Fri, 30 May 2014 03:30:02 +0000</pubDate>
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		<item>
		<title>Social media revealed as top priority for travel technology professionals</title>
		<link>https://www.breakingtravelnews.com/news/article/social-media-revealed-as-top-priority-for-travel-technology-professionals/</link>
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		<description>With less than 30 days to go until the 2014 edition of Travel Technology Europe (TTE), organisers have revealed results from their annual travel technology survey. Affirming the growing importance of social media, nearly three quarters (71 per cent) of travel technology professionals stated that having a presence on sites such as Facebook and Twitter was ‘essential’ to their business.</description>
		<pubDate>Sun, 12 Jan 2014 03:30:16 +0000</pubDate>
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		<item>
		<title>Social media triumph for Seoul Convention Bureau</title>
		<link>https://www.breakingtravelnews.com/news/article/social-media-triumph-for-seoul-convention-bureau/</link>
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		<description>Seoul Sizzling Sweepstakes Dramatically Boosts Site Traffic &amp;amp; Awareness of City’s Assets</description>
		<pubDate>Wed, 31 Aug 2011 12:38:04 +0000</pubDate>
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		<item>
		<title>New AccuWeather for Android App features social media sharing</title>
		<link>https://www.breakingtravelnews.com/news/article/new-accuweather-for-android-app-features-social-media-sharing/</link>
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		<description>AccuWeather today introduced its new AccuWeather for Android application for Android phones.</description>
		<pubDate>Thu, 11 Aug 2011 02:30:16 +0000</pubDate>
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		<item>
		<title>The powerful impact of social media on the travel industry</title>
		<link>https://www.breakingtravelnews.com/news/article/the-powerful-impact-of-social-media-on-the-travel-industry/</link>
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		<description>Ocean Florida is one of a growing number of travel companies who are using social media as a tool for interacting with their customers.</description>
		<pubDate>Sun, 31 Jul 2011 02:45:31 +0000</pubDate>
		</item>
	
		<item>
		<title>Social media strategies for spa industry</title>
		<link>https://www.breakingtravelnews.com/news/article/social-media-strategies-for-spa-industry/</link>
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		<description>Two mavericks of social engagement will share their unique insight and proven techniques on how to enhance a spa and medical spa’s reputation in this new digital world and attract more clients in a Webinar presented by HBA Global and Spa &amp;amp; Resort.</description>
		<pubDate>Thu, 07 Apr 2011 21:45:29 +0000</pubDate>
		</item>
	
		<item>
		<title>Travel marketing spending set to soar in 2011</title>
		<link>https://www.breakingtravelnews.com/news/article/travel-marketing-spending-set-to-soar-in-2011/</link>
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		<description>An ITB Asia survey has revealed that 98% of travel industry respondents said they would increase or maintain travel industry marketing spend in 2011. Some 56% said they would increase; 42% said they would maintain budget levels. Spending on social media is also set for a boom.</description>
		<pubDate>Mon, 22 Nov 2010 15:04:27 +0000</pubDate>
		</item>
	
		<item>
		<title>Social media and mobile technology impact on corporate travel</title>
		<link>https://www.breakingtravelnews.com/news/article/social-media-and-mobile-technology-impact-on-corporate-travel/</link>
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		<description>Mobile technology is being adopted by the corporate travel industry in four key ways: mobile itinerary management, security and safety on the road, mobile commerce, and automating and expediting the travel process, finds a new white paper by BCD Travel.</description>
		<pubDate>Wed, 29 Sep 2010 11:04:19 +0000</pubDate>
		</item>
	
		<item>
		<title>How Big Is Social Media in Travel?</title>
		<link>https://www.breakingtravelnews.com/focus/article/how-big-is-social-media-in-travel/</link>
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		<description>New PhoCusWright Study Analyzes Nearly 1.9 Million Traveler Reviews and Traffic from More Than 50 Social Media Web Sites to Online Travel Categories</description>
		<pubDate>Mon, 05 Apr 2010 16:38:37 +0000</pubDate>
		</item>
	
		<item>
		<title>5 Steps to Getting Started with Social Media in Travel</title>
		<link>https://www.breakingtravelnews.com/focus/article/5-steps-to-getting-started-with-social-media-in-travel/</link>
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		<description>I had a really great conversation with Barbara Vega, founder of I Heart BackPackers, a tour operator who specializes in backpacking tours all over the World.</description>
		<pubDate>Sun, 15 Nov 2009 18:04:28 +0000</pubDate>
		</item>
	
		<item>
		<title>The Über-Connected Organization: A Mandate for 2010 – Conversation Starter</title>
		<link>https://www.breakingtravelnews.com/focus/article/the-ueber-connected-organization-a-mandate-for-2010-conversation-starter/</link>
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		<description>Think about your organization and ask yourself these two questions:

&amp;nbsp;   * Are external social media sites restricted or blocked while at work?
&amp;nbsp;   * Is the use of social media in the workplace inhibited or frowned upon?</description>
		<pubDate>Fri, 13 Nov 2009 17:27:40 +0000</pubDate>
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		<item>
		<title>Converting the Masses – Using Social Media to Improve Customer Conversion</title>
		<link>https://www.breakingtravelnews.com/focus/article/converting-the-masses-using-social-media-to-improve-customer-conversion/</link>
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		<description>This is a copy of my presentation at the Adventure Travel World Summit.&amp;nbsp; Ofcourse you lose the audio content that goes with it, but you get the gist. I’ve added an outline of the slides along with some commentary that adds context to the slides.</description>
		<pubDate>Thu, 05 Nov 2009 20:07:24 +0000</pubDate>
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		<item>
		<title>Top Travel Brands Making Positive Use of Social Media</title>
		<link>https://www.breakingtravelnews.com/focus/article/top-travel-brands-making-positive-use-of-social-media/</link>
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		<description>Elliott Ng will represent  UpTake during  the PhocusWright 2009 Conference, Blogger Summit Town Hall on Wednesday, November 18th at 9:00 a.m.</description>
		<pubDate>Wed, 04 Nov 2009 18:36:40 +0000</pubDate>
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		<item>
		<title>Loic Le Meur Blog: 30 predictions for the future of Twitter</title>
		<link>https://www.breakingtravelnews.com/focus/article/loic-le-meur-blog-30-predictions-for-the-future-of-twitter/</link>
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		<description>I share a lot of the visions presented here, not only about Twitter but people’s behavior in general. Around the 12:00 min. mark Loic talks about why companies need to get engaged with social media immediately or be left behind.</description>
		<pubDate>Mon, 02 Nov 2009 13:07:33 +0000</pubDate>
		</item>
	
		<item>
		<title>Choosing the Right Social Media Tools for Your Business</title>
		<link>https://www.breakingtravelnews.com/focus/article/choosing-the-right-social-media-tools-for-your-business/</link>
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		<description>Some simple but good advice. Also an interesting way for sponsorship &#47; advertising by UPS. Another example how all this comes together on the social web.</description>
		<pubDate>Sun, 01 Nov 2009 12:11:44 +0000</pubDate>
		</item>
	
		<item>
		<title>Olivier Blanchard Basics Of Social Media ROI</title>
		<link>https://www.breakingtravelnews.com/focus/article/olivier-blanchard-basics-of-social-media-roi/</link>
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		<description>This is one of the best presentations I’ve found addressing the perennial question of ROI when it comes to social media.</description>
		<pubDate>Thu, 29 Oct 2009 16:31:26 +0000</pubDate>
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		<item>
		<title>Change your thinking about social media</title>
		<link>https://www.breakingtravelnews.com/focus/article/change-your-thinking-about-social-media/</link>
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		<description>I have always disliked those inspirational viral e&#45;mails that are circulated by friends. They always struck me as much too manipulative. I particularly despised the inclusion of superstitious taunts daring the receiver to forward the message, for example, “Forward this message to 10 friends within 24 hours” in order to a) receive unfathomable riches or b) avoid unimaginable despair…</description>
		<pubDate>Wed, 30 Sep 2009 14:36:12 +0000</pubDate>
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		<item>
		<title>BTN Special Report: social media crisis management</title>
		<link>https://www.breakingtravelnews.com/focus/article/social-media-crisis-management/</link>
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		<description>In the brave new world of social media, the crowds, not the boardroom control the conversation. It takes just one disgruntled customer to create viral campaign that can reek cyber havoc. So what can the corporates do to stay on the right side of bloggers? Adam Coulter investigates</description>
		<pubDate>Thu, 27 Aug 2009 09:16:44 +0000</pubDate>
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