Utopian Hotel Collection, a collection of luxury, independent hotels, as launched.
With 24 hotels currently in the portfolio, and growing rapidly, the hotels are characterised by a youthful mindset, intriguing stories and playful characters.
Gone are the days when luxury simply equalled opulence.
Some 72 per cent of people would rather spend money on experiences; with travellers now seeking more than just exceptional service, fittings, and furnishings.
The launch of Utopian Hotel Collection is pioneering this shift in the industry and the move away from old school luxury, to one which focuses on one-off authenticity, openness and the verve of youth.
From fig-picking in Europe’s biggest fig plantation which sits on the Hotel Furnirussi Tenuta’s doorstep in Italy, to a stay in the Salvador Dali Suite at the Hotel Vistabella in Spain or an old school photoshoot experience with the world-renowned Studio Harcourt at the Nolinski Paris; there are unforgettable and wondrous experiences to be found in all Utopian hotels.
Founded by Paul Cordier and Ronald Homsy, Utopian Hotel Collection represents and markets a collection of independent and boutique hotels, operating in a niche market.
The team behind the collection have spent their lives in the hospitality industry, travelling the world and staying in over 1,000 hotels.
On their journey, they’ve collected rich experiences that they believe will change the face of travel, are unique to Utopian and individually designed to make every stay unforgettable.
Breaking Travel News spoke to Utopian Hotels Collection founder Ronald Homsy earlier this year.
Find out what he had to say about the new brand here.