Scandic Hotels is collaborating with Tripadbisor to introduce traveller ratings & reviews on all 161 of the Scandic hotel websites.

“We are naturally pleased to be able to meet guest demand for independent reviews on our site. Guests are increasingly basing their choices on comments from other guests, which is why we’ve now decided to join forces with TripAdvisor.”  explains Sara Järnemar, Social Media Manager at Scandic.

“We believe this will increase our sales, and above all, customer satisfaction over time,” Sara adds.

The service aims to provide greater engagement and transparency as part of a constant drive to improve the guest experience and Scandic’s product portfolio. The service is currently available in seven languages.