Frasers Hospitality, a world leader in premium serviced apartments and hotel residences, has taken the title of Europe’s Leading Serviced Apartment Brand at the World Travel Awards.

The trophy was one of the nine coveted titles it recently swept at the World Travel Awards Europe Gala Ceremony, this year hosted in Greece.

The most comprehensive and prestigious awards in the travel industry, these accolades acknowledge Frasers’ commitment to excellence and further cements its position as a leader in premium extended stay accommodation in Europe.

Further recognition also comes with the awarding of Frasers with the Leading Serviced Apartment Brand titles for England and Hungary as well as several Leading Serviced Apartments awards for its properties in England, Scotland, France, Hungary and Turkey.

Respected worldwide as the ultimate hallmark of quality as voted by travel professionals and consumers, these awards follow four other World Travel Award titles which Frasers secured in the Middle East earlier this year: Middle East’s Leading Service Apartment Brand, Bahrain’s Leading Serviced Apartments, Qatar’s Leading Service Apartments and Dubai’s Leading Serviced Apartments.

Elisabete Almeida, resident manager, Fraser Suites Kensington (far left); Heather McNamee, general manager of Fraser Suites Edinburgh (second from left); Choe Peng Sum, chief executive officer, Frasers Hospitality (fifth from left); Valerie Dhieux, director of sales and marketing, Europe & Middle East (second from right); and Tarun Kalra, general manager Fraser Place Anthill Istanbul (far right) celebrate at the World Travel Awards Europe 2014

Choe Peng Sum, chief executive, Frasers Hospitality, said: “We’ve come a long way from two serviced apartments in 1998 to that of being recognised today as one of Europe’s leading brands with 92 properties worldwide, which is for us a great honour.

“These prestigious awards reaffirm not only the strong brand reputation we have built over the past 16 years but also the brand values of commitment, innovation and teamwork, which we always strive to uphold.

“The continued support from travellers and the relentless dedication of our staff have been instrumental to our success and we look forward to continue delivering the Fraser Difference to all who stay with us.”

Frasers has received a total of 24 international accolades to date this year, recognising it as one of the best serviced residence providers in Asia, Europe, and the Middle East.

Frasers Hospitality’s global portfolio, including those in the pipeline, stands at 92 properties in 49 key gateway cities, and more than 15,500 apartments worldwide.