Breaking Travel News

Travelzoo Canada stimulates demand

Travelzoo reported that 130 leading North
American travel companies have used Travelzoo’s Canadian publications to
stimulate demand and generate direct bookings since the company’s launch in
Canada 14 months ago.
  “In just over a year we have successfully published promotions for 130
North American travel companies,” said Mandy Gresh, Country Manager Canada,
Travelzoo. “Our partners have shared very positive feedback on their ROI.
They rely on us to help drive incremental bookings, fill key need periods
and create brand awareness online. And the biggest benefit for travel
companies is that all business is booked direct with the advertisers which
is their lowest cost channel.”
  Airlines, cruise agents, online travel agents, hotels and vacation
companies that have recently used Travelzoo’s Canadian publications
include: Air Canada, Air Canada Vacations, Air France, British Airways,
CruiseShipCenters International, Expedia.ca, Fairmont Hotels & Resorts,
Goway Travel, LTU International Airways, Sunwing, TargetVacations.ca,
WestJet and WestJet Vacations.
  “As a business owner, you want to attract as many people as possible to
your storefront or Web site,” said Jason Sarrancini, vice president,
TargetVacations.ca. “I called Travelzoo to help us bring qualified traffic
to the site, but I never expected them to deliver close to five times the
usual load on our servers. Travelzoo is a great way to reach Canadians
nationwide who are looking to take advantage of great holiday, flight or
cruise specials.”
  “Due to our success with Travelzoo in the U.S., we felt confident that
Travelzoo Canada would produce similar great results,” said Louise Breton,
marketing director, Marriott Niagara Falls Fallsview Hotel & Spa. “We tried
it with our 258 room Courtyard by Marriott and were astounded by the
results - so much so - that Travelzoo Canada became the number one source
to turn to for our need times.”
  “Travelzoo’s Canadian Top 20(TM) list is a fantastic vehicle for travel
retailers looking to access Canadian online consumers,” said John Mast,
director interactive marketing, CruiseShipCenters International. When we
want to move the needle with a particular supplier or date, the Top 20 is a
great resource.”
  Canadian travel enthusiasts count on Travelzoo for timely, accurate,
and valuable information on where to find the best travel deals. Published
travel deals are booked directly with the travel provider. All deals
published by Travelzoo Canada are checked for availability and accuracy by
the Travelzoo Test Booking Center(TM). For more information visit
http://www.travelzoo.ca.
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