Brand India Heads to Dubai
A ‘Brand India’ pavilion is to be mounted at Dubai 2005 - the ninth international aerospace exhibition - this November, the first time India has fielded a national presentation at any Dubai air show.
‘Brand India’ is being co-ordinated by the Society of Indian Aerospace Technologies and Industries (SIATI) and has been officially rolled out in the country’s aerospace capital Bangalore.
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“We have successfully presented the case for ‘Brand India’ and the Dubai air show at an industry gathering in Bangalore and the feedback has been highly encouraging with SIATI expecting to expand its initial pavilion space request by around 20%,” explained Clive Richardson, Chief Executive, Aerospace Division, Fairs & Exhibitions (F&E), which organises the Dubai air show.
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To date, SIATI has 17 confirmed participants for its ‘Brand India’ pavilion, including the government-run space technology developer Indian Space Research Organisation and aeronautical research & development establishment, National Aerospace Laboratories. Other specialist participants include Tata Advanced Materials Ltd., Amphenol Interconnect (I) Pvt. Ltd., Avdel (India) Pvt Ltd., Avon Oxygen, Bangalore Electroplating System Pvt. Ltd, Cades Digitech Private Ltd., Globe Hi-Fabs, Mayurakshi Equipments Pvt. Ltd., Mak Controls & Systems Pvt. Ltd., Polynex, Saras Technologies, Systems Controls, Sanghvi Aerospace (P) Ltd., Triveni Hi-tech Pvt. Ltd. and Titan Industries.
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And with almost three months to go before the curtain goes up on Dubai 2005, which will run at an expanded Airport Expo Dubai from November 20-24, SIATI is hopeful of further expanding the ‘Brand India’ group.
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“The Dubai air show gives Indian companies an excellent opportunity to demonstrate their combined aeronautical manufacturing and servicing capabilities to an international market,” said Dr. C. G. Krishnadas Nair, President, SIATI. “The show will also provide opportunities for collaboration in the industry’s education and training sectors.
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“This collective participation as ‘Brand India’ will give all the companies more visibility and will derive more benefits for exhibitors rather than individual participation.”
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India is among 13 national or industry pavilions so far committed for Dubai 2005, which to date has confirmed exhibitors from 42 countries.
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“Austria will also mount its first Dubai air show national group while the show also has first-time commitments from companies within Australia and Korea,” explained Richardson.
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Dubai 2005 is organised by F&E in conjunction with the Department of Civil Aviation, Government of Dubai and in collaboration with the UAE Armed Forces.
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