lastminute.com Goes to Disneyland
lastminute.com
has announced a new partnership deal with Disneyland Resort Paris, which will offer customers hotel accommodations and Theme Park tickets for the destination.All seven of the themed Disney Hotels can now be booked through lastminute.com, together with unlimited entry to the Theme Parks. lastminute.com also offers the option to include flights or rail travel to the Paris- based resort as part of a one-price package.
Brent Hoberman, CEO of lastminute.com, said the new deal reflected the growing range of travel and leisure products available to customers.
“I am delighted to announce this partnership with Disneyland Resort Paris which will enable us to offer our customers the flexibility of choice between hotel accommodations and Park tickets, or a combined package including flights or rail travel on Eurostar to Paris,” he said.
“Like Disneyland Resort Paris, lastminute.com is focused on delivering excitement and unique experiences to today’s discerning consumers.”
Disneyland Resort Paris welcomes more than 12 million visits each year, 70% of which come from lastminute.com’s four main markets - the UK, France, Spain and Italy.
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Norbert Stiekema, Vice President of Sales and Distribution at Disneyland Resort Paris said, “We’re really excited about this partnership with lastminute.com. It is directly in line with our distribution strategy to sell through Internet channels and offer guests the flexibility to plan their holidays the way they want to. This partnership also comes just in time for the 50th Anniversary celebration of Disney Parks and Resorts worldwide, for which we’ve renewed our star attraction Space Mountain and this summer Disneyland Park will also see the addition of a new fireworks show, Wishes.”
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