Beck releases Morning Phase to airline passengers
Capitol Records and Gogo are partnering with Grammy-Award winning artist Beck on the release of his eagerly anticipated new album, Morning Phase.
Gogo’s 3.5 million unique monthly visitors will have the opportunity to stream Morning Phase in its entirety.
Accessing the new album is simple – passengers only need to launch their browser on any laptop, tablet or smartphone and they will be able to access the album from the home page.
No purchase is necessary to experience this cloud-breaking promotion, which will be available on all 2,000+ domestic Gogo equipped aircrafts.
Having moved The New Yorker to rave “a triumph… You don’t get many albums like this in your lifetime,” Morning Phase features many of the same musicians who played on Beck’s 2002 classic Sea Change.
Many also currently accompany him live including Justin Meldal-Johnsen, Joey Waronker, Smokey Hormel, and Roger Joseph Manning Jr..
Preceded by the sublime first single “Blue Moon,” the stunning “Waking Light,” the orchestral centrepiece “Wave,” and recent live debuts of “Morning” and “Unforgiven,” Morning Phase harkens back to the classic harmonies, Californian song craft and staggering emotional impact of that record, while surging forward with infectious optimism.