Saudi Tourism Launches “Where Winter Lights Up” with Packed Calendar of Events
Saudi’s national tourism brand, ‘Saudi, Welcome to Arabia’, is announcing “Where Winter Lights Up” – the second phase of the iconic global Saudi tourism campaign “This Land is Calling”. Encouraging travelers from around the world to unearth Saudi’s legends and wonders this winter season, “Where Winter Lights Up”, is an invitation to embark on a journey of discovery across several destinations: Riyadh, Jeddah, AlUla, and the Red Sea. The event calendar will run from October 2024 through the end of the first quarter of 2025.