New celebrity-led safety video from British Airways

A team of top celebrities including Gordon Ramsay, Rob Brydon, Ian McKellen and Thandie Newton make appearances in British Airways’ entertaining new pre-flight safety video, which launches in September.

The new film features some of Britain’s best-loved personalities and has been designed to help customers absorb important safety messages.

Alex Cruz, British Airways’ chairman, said: “It’s extremely important to us that customers engage with our safety video, and involving some of the nation’s most well-known personalities has given us the chance to create something fun that we hope people will watch from start to finish - and remember.”