Z Hotels’ fourth London property, in Shoreditch, has opened its doors offering guests urban luxury in the heart of the city’s East End. A designer conversion of a former office building in the heart of London’s Silicon roundabout, Z Shoreditch is located in The Bower – a new landmark quarter near Old Street which will also include offices, restaurants and retail units. With 111 rooms, Z Shoreditch adheres to the Z Hotels ethos of providing the quintessential ‘Urbanite Stay’ experience; affordable luxury in a desirable location.
Z Hotels has announced plans for a fourth London property which will open in Shoreditch on City Road next year. By the time Z Shoreditch welcomes guests, it will be the sixth property for Z Hotels. The brand has expanded rapidly since launching the new hotel concept in 2011 with its flagship hotel in Soho, London.