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Bravofly Rumbo to rebrand as lastminute.com following acquisition

Bravofly Rumbo to rebrand as lastminute.com following acquisition

European leisure industry giant Bravofly Rumbo Group will change its corporate name to lastminute.com in the course of the year. This decision was approved at the company’s annual general meeting in Amsterdam earlier. At the meeting some 55.63 per cent of Bravofly Rumbo Group’s voting rights were represented and all resolutions proposed by the board were accepted.

A gadget stole my holiday

A gadget stole my holiday

A study commissioned by lastminute.com*, reveals that 90% of British holidaymakers spend up to 4 hours a day on their tech devices – losing over 2 days out of a week’s holiday. It seems the modern traveller is missing out on enjoying the unique landscape, culture and experiences of their holiday destination, with almost half of travellers (48%) relying on their devices to keep themselves occupied.

The iSocial butterfly

The iSocial butterfly

More than 26 million Brits1(41%) are packing in two to four social arrangements per weeknight and two-thirds (59%) admit to leaving social events early for fear of missing out on something better according to new research* by lastminute.com, the UK’s largest online hotel, travel and leisure specialist. The research has uncovered a new type of ‘iSocial Butterfly’ behaviour amongst Brits as the use of social media and smart phone technology begins to influence the way we socialise and relate to others.