It may be a holiday idyll, with year-round sunshine and sweeping white sand beaches, but Aruba is also the location for James Bond-style thrills.
Aruba is one of the most tourism dependent nations in the world, with 90 percent of the population working in the industry. In the build-up to Caribbean Marketplace 2011, BTN speaks to James Hepple, President & CEO, Aruba Hotel & Tourism Association.
Ronella Tjin Asjoe-Croeswill has been appointed as Aruba Tourism Authority’s very first chief executive officer. As of January 2011, Aruba Tourism Authority becomes privatised and will operate as an independent organisation, free of government bureaucracy and with access to independent marketing funds.
The Dutch Caribbean island of Aruba is becoming a firm favourite for British holidaymakers, with visitor numbers from the UK increasing 8.7 per cent year-on-year in the first half of 2010.
Frits Israël, Marketing Director, Aruba Tourism Authority, interviewed at ITB 2010
The Dutch Caribbean island of Aruba defied the credit crunch in 2009 and is aiming for an even better 2010.
Diving is a joy to many, yet many people are still lacking the knowledge of marine conservation and proper conduct. It is not only the diver that must understand the importance of reef care but also the island population themselves. At this years CTO Sustainable Tourism Conference many issues were raised on the importance of maintaining the Caribbeans natural resources, for its children. One such project is the Aruba Reef Care Project. Founded by Castro E. Perez, Aruba`s Ecotourism Project Manager and Dive Market Specialist, the project is this year celebrating its tenth anniversary and for this reason Caribbean Weekly caught up with the great man himself to discuss the importance of Marine awareness for the Caribbean`s future.