Air France Klm News
Air France-KLM launches new UK advertising campaign
Air France-KLM is today launching a new £1 million multi-platform tactical above-the-line advertising campaign that includes outdoor, print, online and mobile creative executions. The three week campaign focuses across six main regions of the UK: London, Scotland, Birmingham, Manchester, Newcastle and Bristol.
Redundancy costs drive up losses at Air France-KLM
Air France-KLM has seen losses widen over the three months to June as the carrier seeks to trim costs. The Franco-Dutch carrier lost €895 million over the period, compared to losses of €197 million last year, as redundancy payments took a toll on the bottom line.
Air France to cut workforce as it seeks to return to black
Air France has confirmed it will shed as many as 5,000 jobs as it seeks to restore its competitiveness and reposition its offering. Chief executive Alexandre de Juniac outlined the plans in Paris earlier, stating excess staff would be let go without compulsory redundancies.
EC to investigate Air France-KLM, Alitalia and Delta Air transatlantic joint venture
The European Commission has opened an investigation into whether a transatlantic joint venture between Air France-KLM, Alitalia and Delta Air Lines breaches antitrust rules. All three carriers are members of the SkyTeam airline alliance.
Air France invests in business class
Air France is boosting its business class offering with a number of new enhancements including new seats on its long haul fleet, a new and improved menu by renowned chefs and a more personalised service. The new innovations will be rolled out in 2012.
Air France-KLM boss quits
Pierre-Henri Gourgeon has stepped down as chief executive of Air France and the Air France-KLM group, following pressure from the board of directors. Having held the post since 2009, Gourgeon was expected to stay until 2013, but following a board meeting yesterday, it emerged that he had quit.
Meliá Hotels links with Air France-KLM
Meliá Hotels International has reached an agreement with the Flying Blue frequent flyer programme created by Air France and KLM to allow members to benefit from both loyalty programmes. The new agreement allows members of Meliá Hotels International’s mas rewards programme to exchange points for Flying Blue miles at a rate of one mile for every six mas rewards points.
Air France-KLM splits new long-range jet order between Europe and US
European aviation giant Air France-KLM has split a $12 billion long-rage jet order between Airbus and Boeing following months of politically fraught negotiations. Pressure from French politicians had been seen to encourage the carrier to order from Airbus in order to protect jobs in Europe.
RightNow powers mobile experiences for KLM
RightNow is powering great customer experiences for airline KLM Royal Dutch Airlines. With RightNow CX, the customer experience suite, KLM is delivering dynamic support information to customers on its award winning mobile website.
Air France-KLM hit by rising fuel costs, political unrest
Air France-KLM has recorded a €212 million net loss for the three months to June 30th, as rising fuel costs, political unrest in the Middle East and Japan’s nuclear disaster hit earnings. However, the figure is down from €252 million lost in the same quarter of 2010, with the airline maintaining it will make a modest profit in 2011 as a whole.
Air France-KLM next to order long-haul aircraft
The board of Air France-KLM will meet later this month to discuss the purchase of up to 100 long-haul aircraft. Following the example set by American Airlines earlier this week, the order is expected to be split between European manufacturer Airbus and American rival Boeing.
Air France-KLM set for jet mega order
Air France-KLM has hinted at plans to embark on a huge expansion of its long-haul fleet and is poised to place an order for 100 aircraft split between Airbus and Boeing.