World Travel Market has welcomed Arsenal legend Robert Pires as the former midfielder helped Europcar, the Official Car & Van Rental partner of Arsenal FC, exclusively preview its new ‘Selection’ luxury and fun car hire brand at the event.

He was joined by Nick Harwood, sales and marketing director, Europcar UK Group.

‘Selection’ by Europcar offers a personalised rental experience featuring a range of ‘Luxury’ and ‘Fun’ cars and will be launched shortly. 

“Europcar is thrilled to have the support of twice Premier League winner and three times FA Cup winner, FIFA World Cup and UEFA European Championship winner, Robert Pires, to help us preview the ‘Selection’ range at WTM,” said Nick Harwood.

“Scheduled for full roll out in January 2016, ‘Selection’ is a great new offer for the travel industry, providing customers with a tailored, high quality car hire experience.”