Manchester United may have fallen in the European Cup Final to the mighty Barcelona, arguably the greatest club team in football history, but its sponsor Turkish Airlines remains firmly Europe’s top airline.
Passengers onboard Turkish Airlines will be shown an inflight safety video with a difference – featuring the Manchester United players – in another display of why its incredible service led to Turkish Airlines winning “Europe’s Leading Airline”.
The video features Wayne Rooney, Darren Fletcher, Chris Smalling, Nani, Rafael and Fabio da Silva recreating scenes a little different from the standard safety video, in a bid to make safety and inflight comfort information more engaging for their passengers.
The team mates feature in comedic sketches that play on the descriptions given in the official voiceover of the correct safety procedures to be followed in the event of an emergency.
Turkish Airlines are hoping that this unique approach will encourage passengers to pay close attention to the video and highlight the importance of inflight safety.
The video will be screened in cabins on all Turkish Airlines flights from June 2011.
Wayne Rooney, who scored United’s only goal in the final, said: “It’s always good fun to work with your team mates away from the pitch and today’s filming has been great. Hopefully our involvement with the video will make people more safety aware when travelling with Turkish Airlines. ”
Turkish Airlines Senior Vice President-Media Relations, Dr. Ali Genc: “We’re very proud to once again be collaborating with Manchester United. The club is an incredibly strong brand and we hope that our customers benefit from the relationship that has been developed between Turkish Airlines and Manchester United. Manchester United is one team that we’re always happy to work with!”
Turkish Airlines provides passengers with connections to over 77 destinations covering North America and Europe.
The airline has played a pivotal role in Istanbul’s emergence as a business and cultural hub. This was reflected at the 2010 World Travel Awards when the national carrier was voted “Europe’s Leading Airline Business Class”, following a year in which it grew market share and continued to upgrade its fleet despite a backdrop of one of the harshest downturns in aviation history.
Last year Turkish Airlines added a new class on its flights, in addition to the economy and business offerings, and opening doors for new privileges in the sky.
Passengers are now able to experience comfort in “Comfort Class” at inexpensive rates. The new class is situated between the Economy Class and Business Class. Its purpose is to combine the convenience of Business Class with the reasonable purchasing rates of Economy Class.
Turkish Airlines introduced the “Comfort Class” on trunk routes to Beijing, Shanghai, Narita, Bangkok, Hong Kong, Sao Paulo and Toronto on its the new B777 aircraft.
And as the airline’s new B777s join the fleet the Comfort Class is being rolled out on the flights to New York, Chicago, Washington D.C. and Los Angeles as well.