Visitor arrivals to Asia and the Pacific grew by 10% in the first five months of 2010

22nd Jul 2010
Visitor arrivals to Asia and the Pacific grew by 10% in the first five months of 2010

The Pacific Asia Travel Association (PATA) today released the preliminary Asia and the Pacific1 international visitor arrivals figures for the months of April and May 2010, showing year-on-year growth in arrivals of seven per cent and 16% respectively. For the first five months of 2010, international visitor arrivals to the region grew by a robust 10% as compared to the same period last year.

The improving global economic environment continued to boost overall travel demand in April and May. However, there was a noticeable impact on air travel caused by the ash cloud from Iceland’s volcanic eruption, which dampened arrival flows to and from Europe. Growth was much stronger in May with the end of the ash cloud problem in Europe and the Labour Day holiday in China (PRC); however, it must be remembered that this monthly comparison is against a lower arrivals base in May 2009 when the travel industry, already down from the global recession, was hit further by the spread of the A (H1N1) flu.

International arrivals to South Asia2 grew by four per cent and 19% in April and May respectively, with the continuously improving safety and security situation helping to boost arrivals to the sub-region. Sri Lanka, one year on from the end of the decades-long civil war, continues to record robust growth in arrivals in April and May, at year-on-year rates of 47% and 42% respectively. For the first five months of the year, arrivals to South Asia surged 15%; the fastest in terms of rate of growth among the sub-regions under review.

Arrivals to Southeast Asia grew by better than eight per cent year-on-year for both the months of April and May; comparatively slower than that seen in the first three months of the year, but robust nonetheless. Some slowdown – albeit marginal - can be attributed to the ash cloud disruption in April and the political turmoil in Thailand that negatively impacted visitor arrivals to the Kingdom, which were down by 0.2% and 13% in April and May respectively. With the exception of Thailand, arrivals to other Southeast Asian destinations remained robust. Overall, the sub-region recorded year-on-year growth of 13% in the first five months of the year.

The largest sub-region in terms of visitor volumes, Northeast Asia3, registered a steady growth of seven per cent during April and a massive 19% increase during May. This has been supported by the large and robust intra-regional flows within Mainland China and the two SARs of Hong Kong and Macau, as well as the growing popularity of Chinese Taipei as a nearby destination. Equally impressive was the growth in international arrivals to Japan which surged 26% and 49% in April and May respectively. Japan is currently enjoying a period of buoyant recovery, recording six consecutive months of double-digit growth in arrivals since December last year, following a long slump. Overall, growth in international arrivals to Northeast Asia reached 10% for the first five months of the year.


Among the sub-regions, only the Pacific recorded overall declines in visitor numbers in April and May. Arrivals to Australia and New Zealand were down by six per cent and four per cent respectively for those two months, as the ash cloud disruption negatively impacted arrivals from Europe. The majority of the smaller Pacific island destinations also recorded declines in arrivals in April. Apart from the Northern Marianas, Palau and Tuvalu, growth in arrivals to the Pacific remained sluggish in May. For the first five months of 2010, visitor arrivals to the Pacific grew by a modest two per cent as compared to the same period last year.

1 Results are preliminary, estimates used for missing data
1 Asia & the Pacific include the following sub-regions but exclude the Americas (Canada, Mexico and USA) for the purposes of press releases:
Northeast Asia = China (PRC), Chinese Taipei, Hong Kong SAR, Japan, Korea (ROK), Macau SAR and Mongolia
Southeast Asia = Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam
South Asia = Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka
The Pacific = Australia, Cook Islands, Fiji, Kiribati, Marshall Islands, New Caledonia, New Zealand, Niue, Northern Marianas, Palau, Papua New Guinea, Samoa, Tahiti, Tonga, Tuvalu and Vanuatu
2 Excludes Pakistan ; no data at the time of reporting.
3 Excludes Mongolia ; no data at the time of reporting.


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