East Coast hits ticket milestone

East Coast hits ticket milestone

Train operator East Coast has sold its one millionth ‘print at home’ ticket, available exclusively for travel booked via its website, www.eastcoast.co.uk.

The ‘click and go’ tickets allow customers to print out their own tickets at their own convenience after making a booking. When a customer selects the print at home option, a travel ticket is automatically emailed to them as an electronic pdf file, ready for them to print whenever they choose.

The one millionth ticket has now been sold to a customer in the Edinburgh area, for travel on an East Coast train in November from York to Edinburgh Waverley.

East Coast Commercial and Customer Service Director Peter Williams said: “Our print at home tickets are very popular with customers booking via our website, www.eastcoast.co.uk.

“The system is very straightforward to use. All Advance Purchase tickets for journeys made wholly on East Coast trains can be printed at home.
“We’re delighted to have sold our one millionth print at home ticket. We look forward to many more customers discovering for themselves how convenient and easy it is to use.”


Print at home tickets – how the system works

When booking via www.eastcoast.co.uk a customer chooses which train they wish to book tickets for in the usual way – and then simply selects the print at home option.
For security, the customer is then asked for details of a proof of identity – a serial number from a credit or debit card, driving licence or passport.
The system even enables the customer to book tickets for another family member or friend to use, by supplying proof of identity for the person travelling,

Once payment is made, the customer simply prints their ticket and presents it to on-train staff with the proof of identity used to buy the ticket. The on-train staff use a high-tech scanner to read an encoded logo on the ticket and confirm it is valid for travel.