TAM reports domestic demand grows 25% in March

21st Apr 2011
TAM reports domestic demand grows 25% in March

Brazilian National Civil Aviation Agency (ANAC) disclosed today the operational data for the month of March 2011.

Domestic market

In the domestic market, which includes Pantanal’s data, we achieved a demand growth (in RPK) of 25.2%, combined with an increase of 14.6% in the supply (in ASKs), compared with March 2010, which led to an increase in the load factor of 5.8 p.p. to 68.7%. Our market share in the domestic market was 41.8%.
In March we had high concentration of leisure passengers mainly due to the carnival holiday that, this year, happened in March, which led to an increase in load factor and a consequent mid single digit reduction in yield, since those passengers buy their tickets in advance and use reward tickets from the loyalty program.

International market

In the international market, compared to the same month last year, we saw a rise of 26.7% in demand with a 12.1% increase in supply resulting in an increase of 9.3 p.p. in load factor reaching 80.3%. Our market share among Brazilian carriers in March was 86.1%.
In the international market, the demand of passengers traveling between Brazil and abroad remained strong. The international yield in dollars remained stable compared with the previous month.



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