Sandals Resorts embrace mobile technology

Sandals Resorts embrace mobile technology

The Caribbean’s award winning Sandals Resorts has launched a mobile website to serve the growing demand for information and travel planning on the move.

sandalsresorts.mobi, developed by World Mobi, is quick and easy to access, with no need to register or log in. Users can search and browse Sandals properties in Bahamas, Jamaica, St Lucia and Antigua, or they can book online. This means that both leisure and business travellers can plan and book their trips whilst on the move.

As smartphone and tablet users continue to increase, research suggests that travellers are increasingly demanding the option to research their travel plans from mobile devices.

According to an infographic from Microsoft Tag, over 1 billion of the world’s 4+ billion mobiles phones are now smartphones. In 2014, mobile internet usage is expected to overtake desktop internet usage and already in 2011, more than 50% of all “local” searches are done from a mobile device.
The launch follows a number of new innovations that the group has been rolling out.

Sandals Resorts, which recently confirmed it will invest $US500 million to expand its offering in the Caribbean over the coming decade, has a number of new properties and developments in the pipeline, including a new Sandals City resort in Kingston and an off-shore village being built at Sandals Grande St Lucian.

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Additional expansion plans – outlined as part of Sandals 30th anniversary celebrations - include the development Beaches brand with the construction of a 400-room resort at Whitehouse in Westmoreland, 100 private luxury suites at Beaches Negril and a 400-room resort at Bloody Bay in Negril.

Sandals has also enjoyed a glittering run of success at the renowned World Travel Awards in recent years, most notably being recognised as the Caribbean’s Leading All-Inclusive Company and the World’s Leading Hotel brand in 2010.

With sandalsresorts.mobi, travellers can stay up to date with Sandals developments resulting in increased customer satisfaction and sales.

Other travel companies who have recently tapped into the mobile market include The Saxon, Legend Lodges and Grosvenor House.

City.mobi
City.Mobi has launched a range of definitive guides to provide travellers with everything they might need to know about the Caribbean, from entertainment information to booking hotels and airport transfers.

City.Mobi guides are available for islands ranging from Virgin Islands, to Turks and Caicos, to Jamaica and they include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.