Royal Caribbean boosts European presence

Royal Caribbean boosts European presence

Royal Caribbean’s Allure of the Seas will call the Mediterranean home in summer 2015 for the first time.

Offering a full season of seven-night cruises, Allure will arrive in Barcelona on May 3rd 2015 and will offer cruises from the Spanish port until October 2015.

For the first time ever, the exciting ship will be in Europe, following a Mediterranean micro-season from sister ship Oasis of the Seas during late summer 2014.

Both Oasis of the Seas and Allure of the Seas will introduce the pioneering Royal Caribbean International holiday experience which features real outdoor parks, zip lines and an awe inspiring aquatheatre to European families and holiday makers.

Stuart Leven, managing director, Royal Caribbean International, UK and Ireland explained: “At Royal Caribbean International we have always delivered the unexpected and enjoyed behaving in a way that no other cruise line can.

“Not only are we increasing our European deployment, but we are doing it in impressive style.

“News that Allure of the Seas will enjoy a full season based in the popular Mediterranean port of Barcelona is brilliant for agents – they have the opportunity to sell cruises on the world’s most high profile ship closer to home.

“We will be supporting our agent partners extensively in ensuring that they get to learn more about this ship when sister-ship Oasis of Seas calls into Southampton later this year.

“We’re urging agents to forget what they think they know about European cruises – Allure of the Seas will change the face of selling Mediterranean cruises, especially for a family audience.”

The news also comes ahead of the announcement that new ship, Anthem of the Seas joining the Royal Caribbean International fleet in spring 2015, will be based in Southampton.

The addition of Allure of the Seas to the European deployment reflects the strength of support and continued commitment for the Royal Caribbean International offering from agents. 

It also means that some of the company’s newest and innovative ships will be in the Mediterranean during peak holiday seasons, showcasing the breadth of attractions available on board, ranging from dodgems and sky diving, world class spas and cuisine, to ice skating and zip lining in 2015.