Olympic athlete Bonny Simi appointed to new role with JetBlue

23rd Aug 2011
Olympic athlete Bonny Simi appointed to new role with JetBlue

JetBlue Airways has announced the promotion of Bonny Simi to the newly created position of vice president, talent.

In this role, Simi will oversee the value airline’s primary asset, its crewmembers, from hiring to skills development and succession management.

Simi will report to chief people officer Joanna Geraghty in the airline’s hometown of New York City.

Prior to this role, Simi served as JetBlue’s director, customer experience and analysis at its Customer Support Center in Salt Lake City.

She is also an EMBRAER 190 captain for JetBlue.

“Bonny brings a rare combination of experiences to this role that will greatly benefit JetBlue crewmembers,” explained Geraghty.

“Bonny knows the challenges and opportunities an airline career provides, and also knows how to use data to drive crewmember satisfaction and teamwork.”

Simi holds degrees from Stanford University and Regis University in communications, human resources, and management.

Prior to joining JetBlue in 2003 as a pilot, Simi flew for United Airlines from 1990 to 2003.

Interestingly, Simi also competed in the 1984, 1988 and 1992 Olympic Games in luge.

“I look forward to this new challenge,” Simi said following the appointment.

“I believe JetBlue crewmembers are already among the finest in the industry, and the Talent team will be dedicated to making sure they have the right team supporting them, and the best opportunities to grow their career.”


Also in the United States today, City.Mobi is celebrating the success of its new guide to New York.

City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.

However, each city retains its own mobile identity via a dedicated domain. Already on offer are Brussels.Mobi, Paris.Mobi, Sanfrancisco.Mobi and Sydney.Mobi.

NYC.Mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.

Most entries are also linked to websites where users can quickly access more detailed information if needed.

Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.

City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.


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