Norwegian continues low-cost ascent

11th Oct 2013
Norwegian continues low-cost ascent

Norwegian carried more than 1.9 million passengers in September, an increase of 17 per cent compared to the same month previous year.

The company is growing and increasing its capacity by taking delivery of brand new aircraft, establishing new operational bases outside Scandinavia and introducing new routes within Europe and between Scandinavia and the US and Asia.

The airline carried 1,920,329 passengers in September, an increase of 272,627 passengers compared to September 2012.

The total capacity increased by 33 per cent and the passenger traffic increased by 30 per cent.

The load factor was 78.3 per cent, down 1.7 percentage point from the same month last year.

The traffic figures are influenced by strong capacity growth, new aircraft entering the fleet; the establishing of operational bases outside Scandinavia; the launch of several new routes within Europe and long-haul routes between Scandinavia and the US and Asia.

In addition, the flying distance is longer than before.

“I am pleased that more and more passengers choose to fly Norwegian.

“Our load factor remains stable and high, despite strong capacity growth. When entering new markets we are conscious about making our brand known by offering very low fares in order to attract new customers.

“We know that passengers tend to return once they’ve experienced our new aircraft and in-flight service,” said Norwegian chief executive Bjørn Kjos.


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