On the Beach seal its reputation as the beach experts today with the launch of the new website www.onthebeach.co.uk . It boasts innovative features such as ‘Beach Knowledge’ with enhanced destination and hotel guides plus revised independent reviews.

The new look is accompanied by improved search and filtering capabilities and a simplified booking process making www.onthebeach.co.uk the best place to find, plan and book the perfect beach break on line.

‘Beach Knowledge’ allows a prospective holidaymaker to gen up on the three closest beaches to a hotel.  It includes details such as sand type, available facilities and blue flag status. It also highlights the beach activities, water sports and whether the beach is suitable for couples, families or should you wish, nudists!

The country and destination information has been overhauled with greater resort and hotel information and pictures - producing an all-round slicker, accessible and enlightening guide. Customers can also save precious holiday time by exploring day trip, shopping and dining options prior to their holiday via the website.

The reviews facility has been updated making it more accessible, with Trip Advisor and the On the Beach customer reviews clearly visible during the searching process.

Taking on customer feedback,  On the Beach made the customer booking journey more straightforward and fast. The search and filtering has been improved and the holiday summary and booking confirmation made clearer.

On the Beach continues to offer the fantastic price match guarantee and allows credit conscious customers to pay for their holiday in instalments with the lowest deposits online, starting at 50 pounds. Sun seekers can complete their holiday booking with airport hotels and parking, transfers and car hire on the website with On the Beach’s trusted partners.

Claire Evans, E-Commerce Manager of On the Beach says “We are committed to improve our service to ensure our customers find their perfect beach holiday with the greatest ease and the best possible price. The new website makes the journey from laptop to beach effortless, so customers can spend less time searching and more time - On the Beach.”