Milan Expo 2015 launches new campaign as opening day nears

Organisers at the Milan Expo 2015 have launched the second phase of a campaign focusing on the visitor experience during the Event.

As part of the campaign a new 60-second spot has been launched on the web, while a 30-second advert will air on major television networks during
December.

The spot is designed to bring public attention to the many aspects of the Expo Theme: from the right to food, to the sustainability of food production; from the importance of sharing, to the imbalances between rich and poor Countries.

It will also focus on the visitor experience during the Event.

See below for more: