Rebounding from last year’s negative press surrounding health scares and unrest along its border, Mexico emerges as this year’s spring break success story, luring people with travel deals and reclaiming its rank as a top vacation spot. Travelocity’s Spring Break Travel Report shows that travelers are returning to spots such as Cancun, which climbed from the number ten spring break spot last year to the number five spot this year.
A deeper look into Mexico’s top vacation spots revealed lower-than-average hotel rates and airfares, key contributors to the travel uptick. Share of travel to Mexico is up a whopping 25 percent.
Average international airfare is up 3 percent over last year while hotel rates are down 3 percent. However, Mexico data shows declines for both airfares and hotel rates, making package deals more abundant and alluring than ever. On average, Travelocity customers save just by booking their flight and hotel together, compared to booking the same flight and hotel components separately. Travelers heading to Mexico this spring break can get even more bang for their buck by shopping for a package deal at an all-inclusive resort.
“Last year, unrest around its border and an unhealthy world economy dealt a double blow to Mexico tourism during the spring break travel period,” Genevieve Shaw Brown, Travelocity senior editor, said. “These factors forced prices to the destination down, and now Mexico is reaping the benefits of cheap travel costs with the return of spring breakers who are looking for deals.”
Overall, international travel share is up 20 percent, largely because Mexico’s popularity is on the mend with the return of U.S. travelers. Deals to the Caribbean also contribute to the spike in international travel with share to the islands up 17 percent.