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Le Meridien expands in North America

Le Méridien brand is picking up even more momentum in North America with a new hotel planned for Cleveland, Ohio. Le Méridien Cleveland will open in January 2016 following the completion of a highly anticipated, adaptive re-use project that will join together and transform two adjacent, historic buildings on Euclid Avenue. Owned by JHB Hotel, LLC, Le Méridien Cleveland will be the brand’s third historic adaptive re-use project in North America, following Le Méridien Philadelphia and Le Méridien Tampa.

Situated in the heart of the city’s bustling theatre district, Le Méridien Cleveland will be adjacent to Playhouse Square, the second largest theatre complex in the United States, and walking distance to the newly developed Horseshoe Casino and Cleveland Convention Center. Nearby attractions include the city’s vibrant East 4th Street entertainment district, Progressive Field and Cleveland Browns Stadium. Guests will enjoy easy access to the rest of the city via the HealthLine Bus Rapid Transit (BRT) system and Cleveland’s RTA Free E-Line Trolley.

“We’re thrilled to debut Le Méridien in Cleveland as part of the brand’s aggressive expansion in North America,” said Brian Povinelli , Global Brand Leader , Le Méridien and Westin Hotels.

“Since acquiring the brand in 2005, Starwood has made significant investments in redeveloping Le Méridien, which connects with guests through the art, culture and cuisine in key cities around the world, and we look forward to playing a significant role in the resurgence of Downtown Cleveland.” Added Brian.

In addition to 206 modern guest rooms and suites, Le Méridien Cleveland will feature a full-service restaurant, signature bar, 3,000 square-foot lounge, indoor pool, 24-hour fitness center, and more than 12,000 feet of state-of-the-art meeting and event space, perfect for social occasions and business functions.

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Le Méridien Cleveland will feature the brand’s signature Le Méridien Hub™ experience, which re-interprets the traditional lobby into a social gathering place for creative people to converse, debate, and exchange. Le Méridien Hub further builds on the brand’s award-winning arrival experience and coffee culture. Le Méridien arrival consists of four elements: large-scale artwork in high impact areas to reset the mind and stimulate dialogue and curiosity; the sensory experience, illustrated through Le Méridien signature scent, sound and use of light, creating a unique and distinctive atmosphere; UNLOCK ART™ programme, featuring LM100 ™ artist designed key card collections that not only offer access to the guestroom but also to Le Méridien affiliated contemporary cultural centers in the city; and a 24-hour curated soundtrack. The Hub at Le Méridien Cleveland will also feature the signature Master Barista, a recently launched initiative to meet the growing demands of coffee lovers at every Le Méridien hotel worldwide. Master Baristas lead coffee-related initiatives at each hotel, serve as a coffee cultural ambassador, and maintain knowledge of current coffee trends within the destination.

“We are thrilled to team up with Starwood to bring Le Méridien to Cleveland,” said Stephen Goodman , Western National Capital Partners, LLC. “Without the support of the City of Cleveland, the Downtown Cleveland Alliance, Heritage Ohio and the Historic Gateway Neighborhood Corporation, this project would not have been possible, and I sincerely thank each of them for their efforts.”