Kuoni undergoes major restructure as it looks to Asia growth

Kuoni undergoes major restructure as it looks to Asia growth

The Kuoni Group has revealed plans to restructure its business into three divisions, as part of its goal to expand in Asia.

The company revealed that the move, which will be effective from October 1st, would see various business units grouped organisationally according to their business models, activities, geographical spread, growth prospects, customer portfolios and management requirements’.

The new structure will consist of a European tour operating business, called Outbound Europe,; a business-to-business, tour and meetings and incentives division, called Global Travel Services; and an Emerging Markets and Specialists division.

The news follows the acquisition of Gullivers’ Travel Association in May 2011 and is the final part of a three-year investment and cost-reduction programme.

The move is to enable the company to focus on its main priorities which include expansion into Asia; the sustainable development of the European tour operating business; the integration of Gullivers Travel Associates (GTA) and expanding existing and creating new growth areas.

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It follows the acquisition of Gullivers’ Travel Association in May 2011 and is the final part of a three-year investment and cost-reduction programme.

“Combining our various business activities all over the world into three new divisions is a logical consequence of our growth strategy, our acquisition activity and a result of our investment and cost-reduction programme, which will end in 2011,” says Peter Rothwell, CEO of the Kuoni Group.

“Following the acquisition of GTA, Kuoni is fast developing into a diversified global travel group with strong activities in Asia. Our updated group structure will enable us to better position our existing tour operating businesses and take full advantage of cross border and cross company synergies. At the same time, it will equip us to accelerate our development of those activities – especially our Asian business – that have strong growth credentials.”

Kuoni was nominated for six awards this year by the World Travel Awards, including World’s Leading Tour Operator and World’s Leading Tour Operator Website.

World Travel Awards Asia and Australasia ceremony

In less just two days, Thailand will play host to one of the most extraordinary and prestigious events in the world travel & tourism calendar, taking centre stage as a world class leisure and business destination, as it spearheads the global travel & tourism recovery.

The Asia & Australasia World Travel Awards, Gala Ceremony is set to take place at the luxurious Dusit Thani Bangkok in Thailand on 28th September.

A distinguished line-up of travel industry professionals, senior executives from renowned travel companies, and hoteliers representing Asia & Australasia’s leading hotels, as well as media from 60 countries are expected to attend this prestigious ceremony when winners will be recognized for their outstanding achievements.

Find out what else is happening in Thailand today via Bangkok.mobi providing information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.