Delta Air Lines has appointed Nicolas Ferri to the newly created position of vice president – Latin America and the Caribbean.

Ferri will take up the role on January 1st, 2011, and will report to Delta president Ed Bastian. 

Based in Atlanta, he will oversee and direct all of Delta’s commercial activities in the Latin America and Caribbean region, including long-term growth opportunities with SkyTeam partner Aeromexico, future codeshare partner GOL from Brazil, and the joint venture agreement with Air France KLM in Mexico.

Ferri joins Delta from the oneworld airline alliance where he has served as a vice president responsible for all alliance sales and marketing activities for commercial operations. 

He started his career as a customer service agent for Pan Am in 1990 and joined United Airlines in 1992, where he became a sales manager. 

“His reputation as an influencer and innovator will serve Delta well as he focuses on identifying strategic opportunities to improve our competitive and financial position in Latin America,” said Bastian.

Ferri was educated in Uruguay and holds a bachelor’s degree in law and social sciences.

World Mobi

Also in the United States today, World Mobi launched its new city guide to Atlanta. 

World Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the World Mobi team to combine into a single global travel directory.

However, each city retains its own mobile identity via a dedicated domain. Already on offer are Brussels.Mobi, London.Mobi, Sanfrancisco.Mobi and Sydney.Mobi.

Atlanta.Mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.

Most entries are also linked to websites where users can quickly access more detailed information if needed.

Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.

World.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.