Kenya’s profile as a preferred tourist destination is expected to rise as Kenya Tourism Board hosts 150 travel trade representatives from various countries.
The ‘hosted buyers’ who arrived from their various destinations were hosted by KTB at a warm welcome dinner at the new Villa Rosa Kempinski.
The buyers have already had a feel of Kenya through various excursions in Nairobi including the Giraffe Centre, the Shendrick’s elephant orphanage at Nairobi National park and the National Museum among others. Making his welcome remarks at the dinner, Kenya Tourism Board managing director, Muriithi Ndegwa thanked the buyers for responding to the invitation citing that it was a demonstration of their confidence in Kenya as a key tourism destination.
He further added that they now joined the prestigious list of Kenya’s destination ambassadors who will be sharing the message with others about Kenya as a magical destination.
The various teams comprising of the following countries have since left the capital city of Nairobi to sample various tourism products across the country.
They include Scandinavia, UK, US, Italy, the Benelux, Turkey, France, Spain, Germany, Australia, Austria, Russia, Czech, Poland, Canada, Brazil, GCC, Japan, Korea, India, Australia, Chain, South Africa, Nigeria, Ghana, Ethiopia and Uganda.
They are visiting various national parks, conservancies, beach and golf properties among others.
It has been a busy week for the tourism board, with the World Travel Awards Africa Gala Ceremony taking place at the Safari park Hotel this week.
KTB retained its title of Africa’s Leading Tourist Board at the event.
The hosted buyers trip comes to an end with the eagerly awaited Magical Kenya Travel Expo, also hosted by KTB.
This will avail the company representatives an opportunity to meet over 90 exhibitors in a two day business to business session to be officially opened by Kenya’s president Uhuru Kenyatta.