The Jamaica Tourist Board has announced the number of tourists from the UK & Ireland visiting between January-December 2015 has surpassed the 200,000 mark for the very first time.
There were a total of 201,364 arrivals on the island.
This represents an increase of 12.2 per cent from the previous year which saw 179,433 pass through Jamaican shores.
These figures do not include cruise visitors – only holidaymakers staying overnight.
Jamaica is hosting more tourists than ever before and is one of the leading Caribbean destinations among UK and Irish holidaymakers.
With the launch of a new direct flight route from Dublin to Montego Bay later this summer, visitor numbers from the region look set to increase even further for 2016.
There are a number of reasons why the ‘Home of All Right’ continues to be such a hit with British and Irish holiday makers: the people, the natural beauty, the cuisine, the culture, the music, the sport, the sense of adventure and romance.
And of course, the beaches.
Other factors, like the continued strength of the pound against the dollar; a reduction in fuel surcharges; the UK & Ireland’s growing economy, cruise liners continuing to home port in Montego Bay, and the popularity of eco-tourism and sustainability, both of which are thriving on the island, are also helping make Jamaica the ‘must go’ destination for British and Irish holidaymakers in the Caribbean.