Following discussions with INDABA Bid Parties and the broader tourism industry in Kwazulu-Natal, South African Tourism has decided to revert back to a four-day INDABA taking place from May 11th-14th 2013.
“For all stakeholders, it made business sense to continue to have the show over four days at Durban’s Inkosi Albert Luthuli International Convention Centre, and we would like to thank them for their input,” read a statement from the organisation.
“We are, however, continuously reviewing INDABA and will make fundamental changes to the show from 2014 onwards, which we hope to announce shortly.”
South African Tourism said it was now working on ensuring a positive INDABA experience for all delegates and on improving the strong product mix.
“We are confident the show will retain its important status in generating business for South Africa’s travel trade and providing considerable value for local and international buyers,” continued a statement from South African Tourism.
Cost is a major concern, with the hire of the INDABA venue going up by an average of 20 per cent over the last three years.
This is seen a six per cent increase on costs for exhibitors in 2013.
“We have, however, provided a 10 per cent discount to TOMSA levy collectors, who are the main stand holders at INDABA,” continued South African Tourism.
“We advise all tourism products to check that they are in good standing with TOMSA by the end of November, so as to be able to benefit from this discount.”
“In order to enhance the quality and business environment at INDABA, we have made the criteria for visitors to INDABA stricter and will allow local trade visitors access to the show on May 12th, 13th and 14th and to students only on May 14th.”