Abu Dhabi Convention Bureau has overhauled its Advantage Abu Dhabi initiative for the corporate meetings and incentive travel segments with the introduction of 13 structured offerings designed to enhance the emirate’s appeal amongst sector-specific bookers.

Wide-ranging incentives now include: welcome dinners at host hotels, city tours, evening functions Emirati-style, ‘Speedster Specials’ at Ferrari World Abu Dhabi, desert safaris and dune dinners, full day meetings packages, golf rounds on award-winning courses, tours of Abu Dhabi’s award-winning Falcon Hospital, tours of the emirate’s heritage heartland of Al Ain and its UNESCO inscripted sites, VIP tours of the Yas Marina Circuit; entrance to the Yas Waterworld waterpark; cultural education sessions and event logo development.

To qualify for any of a selection of the incentive offerings, organisers must hold an event in Abu Dhabi that has a minimum of 50 paid room nights during this year or next.

Organisers wishing to apply should do so via www.abudhabi-cb.ae at least 30 days before their event begins with the offer applying only to new bookings.