IHG (InterContinental Hotels Group), the world’s largest hotel group by number of rooms announced today its promotion, “The Big Reward” to incentivize those who book meeting space across its hotel brands including InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Hotel Indigo®, Holiday Inn® Hotels & Resorts and Holiday Inn® Express. “The Big Reward” gives meeting planners up to 500,000 bonus Priority Club® points when they book rooms at participating IHG locations across North America.
“While we want to reward our loyal business travelers for staying with us when they travel for meetings, we also want to offer an extra incentive to the meeting planner behind it all,” said Wayne Hamilton, director, Business Travel, U.S. Sales & Marketing, IHG. “There’s a lot that goes into planning a meeting and it’s important we recognize some of our most valued customers.”
“The Big Reward” points earning structure varies for each hotel brand - planners can earn up to 500,000 Priority Club bonus points at InterContinental Hotels & Resorts; 250,000 at
Crowne Plaza Hotels & Resorts and 100,000 at Hotel Indigo, Holiday Inn Hotels & Resorts or Holiday Inn Express. Points are awarded depending on the number of room nights booked.
More than 500 North American hotels are participating in the promotion, with more locations added every day. As “The Place to Meet,” all 175 Crowne Plaza hotels are offering “The Big Reward.”
Crowne Plaza hotels offer groups a certified meeting planner, two-hour response time guarantee and a variety of meeting space to fit every meeting planner’s needs.
To qualify for the promotion, rooms must be booked by Oct. 31, 2011, and consumed by Dec. 30, 2011. Priority Club points never expire and can be used for future hotel stays, airline tickets, retail and dining certificates and more. Enrollment in Priority Club Rewards is free at http://www.priorityclub.com/
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