Hosted Buyer applications are now being accepted for ibtm africa 2015, a highly targeted, exclusive event for Africa’s incentives and meetings industry taking place at the Cape Town Convention Centre from 13-15 April 2015.
ibtm africa offers an exclusive opportunity for top level international decision makers to connect and engage with African and Indian Ocean exhibitors including destinations, venues, hotels, DMCs and MICE support services over three days of one-to-one pre-scheduled appointments, networking and education.
In addition to their diary of up to 36 pre-scheduled business appointments with MICE exhibitors, qualified buyers will benefit from complimentary accommodation and transfers as well as a substantial contribution towards international flights to Cape Town and will have the opportunity to apply to attend a post event tour.
Shinu Pillai, Exhibition Manager for ibtm africa, comments: “Africa holds enormous potential for the MICE industry with great investment in infrastructure. The rapidly growing demand for meetings industry suppliers within Africa has been reflected in the unprecedented interest witnessed from international Hosted Buyers who applied to attend the first ibtm africa and is expected to pave the way for the 2015 event.”
Suresh Puri, Spice Travel, India who was a Hosted buyer at last year’s show commented: “It’s very well organised and full of quality and I see it on both sides not only as a buyer but also the exhibitors, who are representing the region very adequately. So my impression is that the intimate one-to-one sessions give buyers an opportunity and an insight into the products the region has to offer, my compliments to Reed Exhibitions.”
Meetings and incentives professionals who apply to attend this event as Hosted Buyers will be qualified under strict criteria including their purchasing authority, their annual MICE business, their annual budget and future business to place in Africa. They will also be first-time attendees at ibtm africa. Successful applicants will be senior decision makers from the Middle East, Europe, Asia Pacific, North America, South America and Russia, therefore representing a cross-section of the most senior meeting and incentives planners in the industry.
The second edition of ibtm africa, taking place in Cape Town (13-15 April) as part of Africa Travel Week, will bring together up to 60 African and Indian Ocean suppliers and international buyers over three days for business, networking and education.