finds Brits go off peak and on the money

1st Nov 2009 has revealed results from its latest survey* which indicate that credit-crunched Britons are increasingly looking to book holidays out of season in a bid to avoid peak prices and get the most from their holiday budgets.

With some hotels slashing their prices by up to 70% for out-of-season stays, holiday-makers are taking advantage of off-peak prices to get more for their money, according to leading accommodation site,

The research has shown that searches for low season stays in long-haul destinations such as South Asia, South America and the South Pacific have dramatically increased year-on-year, in some cases by as much as 200%.

Travellers to Queensland during the Antipodean winter month of June could save over two thirds (68%) on hotel accommodation while visitors to ‘God’s own country’, Kerala, can enjoy heavenly savings of nearly a third (31%) if they choose to travel during the rainy season. Similarly, visitors to Mexico are not letting a little rain put them off with searches for Cancun in July up by almost a half (45%).

Alison Couper, Director of Communications at, said “It is great to see that, rather than forego their holidays, people are looking for ways to make their money go further in the current economic climate. Far from being fair-weather travellers, our findings show that if Brits are prepared to put up with a little uncertain weather, they can avoid peak prices and make significant savings.


“According to our Hotel Price Index, average hotel prices worldwide were down by 17% in the first half of 2009. Add out-of-season discounts into the mix, and travellers can enjoy some incredible savings.”



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