IHG (InterContinental Hotels Group) is opening the new Holiday Inn NYC - Lower East Side, in the thriving Lower East Side neighborhood close to major businesses, universities and Manhattan attractions.

The 132-room, eight-story hotel at 150 Delancey Street, features a fresh, modern and open floor plan with signature design and branded elements throughout the space. In the lobby area, guests will find lobby seating, a grab & go café featuring a 24x7 market, and a new approach to the business center via an eBar.

“We are proud to welcome the Holiday Inn Lower East Side to the Holiday Inn brand family,” said Heather Balsley, senior vice president, Brand Management, Holiday Inn brand family, The Americas, IHG.

“This hotel is among the over 1,200 properties worldwide which represent the new face of a brand that is redefining guest comfort and convenience in cities across America, and the Lower East Side in New York City is a market where we believe this new Holiday Inn hotel will thrive.”

The new hotel is in line with the Holiday Inn brand family’s $1 billion global brand relaunch. The relaunch continues to drive increased quality and consistency across the global portfolio.

The hotel features a contemporary image with emphasis on arrival and welcome services, guestroom and guest bath comfort and a redesigned logo and signage.