Hilton Worldwide and its portfolio of 10 distinct hotel brands have confirmed its participation to celebrate Earth Hour 2011 on Saturday, March 26, 2011.
As more than a billion people and organizations around the world turn off their lights in support of energy conservation, Earth Hour will be recognized at thousands of hotels in Hilton Worldwide’s portfolio of brands including Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations.
“As a global company with more than 3,600 hotels in 82 countries, Hilton Worldwide is always looking for ways to reduce energy consumption,” said Paul Brown, President of Global Brands & Commercial Services, Hilton Worldwide. “We intend to make a big difference through our sustainable actions, and Earth Hour is a unique opportunity for the Hilton Worldwide portfolio of brands to show its continued commitment to this important effort.”
Earth Hour will be celebrated across the company’s brands and regions through a variety of activities including:
• Switching off main building exterior lighting and rooftop neon signage
• Shutting down business center equipment
• Dimming interior lights in lobby and reception area
• Encouraging guests to switch off their room lights
• Staging special candle-lit dinners and events to raise awareness
Hilton Worldwide has also encouraged properties within its portfolio to get creative with their Earth Hour celebrations. The Hilton Hawaiian Village in Honolulu will encourage guests to turn off their lights and televisions and join in its second annual hour of storytelling titled “Ghost Stories, Myths & Legends of Hawaii” with one of Hawaii’s master storytellers, while the Mersin Hilton in Sokak, Turkey, is organizing a show for local students to increase their knowledge about the environment. Additional properties including the Hilton London Kensington, the Hilton Cartagena in Colombia and others around the world will recognize the initiative by creating special drinks and menus with a “green” theme, as well as preparing only cold menu items.
A number of DoubleTree by Hilton properties from Malaysia to Michigan will also participate in Earth Hour by collectively flicking off hundreds of power switches around the globe. The DoubleTree by Hilton Chicago-Magnificent Mile will offer guests a chance to enjoy an eco-friendly dinner menu that uses no power to produce, and the DoubleTree Resort by Hilton Orlando at Sea World encourages guests to enjoy a complimentary organic wine tasting, as well as family-friendly nature movies at its torch-lit pool.