Hertz launches new options for smartphone users in US

Hertz launches new options for smartphone users in US

Members of the Hertz Gold Plus Rewards scheme can now upgrade their rental vehicles via a smartphone.

Prior to customers’ arrival at the airport, Hertz will send a text notifying them about a reservation.

Clicking a link in the message produces three options: switching to a different car at no additional cost, the deal of the day or a selection of upgrades.

Car rental giant Hertz, which last week said it would acquire the Zipcar network, said it piloted the service in Los Angeles and Washington throughout December.