easyJet has launched a dedicated US website in response to growing demand from customers in America.
As well as benefitting from a dedicated homepage, US customers booking through the new site will be able to book their flights in dollars for the first time.
Peter Duffy, marketing director for easyJet, commented: “More than 90,000 US customers visit easyJet.com every week and this number continues to grow.
“The USA now has the ninth most visitors with more than 360,000 visits in September alone.
“More than half of the Americans visiting easyJet.com come to the site directly which shows that easyJet holds a truly global appeal and has a strong brand presence in countries thousands of miles from the nearest easyJet airport.”
“This is not just about hits to the website.
“We take hundreds of thousands of bookings from the US (and beyond) each month.
“Just like our European passengers they are a mix of people doing business or holidaying in Europe.”
easyJet is considered Europe’s Leading Low-cost Airline by the World Travel Awards.