easyJet is rolling out allocated seating across its network from November 2012 following a successful summer trial.
The low cost carrier is offering travellers the opportunity to select from three bands of pricing: £12 for extra leg room, £8 for up front seats or £3 for any other seat.
Carolyn McCall, Chief Executive of easyJet, commented: “Allocated seating gives all our passengers a better boarding experience and offers the choice of selecting a seat to those who want to.
“On trial flights the majority of passengers were simply allocated seats when they checked in. Some passengers chose particular seats with bestselling seats usually those near the front, for those who wish to get off the aircraft quickly at their destinations, and exit row seats with their extra legroom.
“We are confident this move will make our current passengers happier when flying with easyJet and will attract new passengers to fly with us in future.”
On allocated seating flights passengers who do not wish to pay to select their seat will be allocated a seat free of charge.
Passengers travelling on the same booking will be seated together wherever possible by easyJet’s reservation system.