Passengers using the East Midlands Trains’ website to book their tickets can now access the cheapest available fare for over 300 different UK train journeys with the launch of the company’s new and improved online Best Fare Finder.

The expansion of East Midlands Trains’ Best Fare Finder means that passengers no longer have to use lots of different websites to find the best train ticket, but instead can visit www.eastmidlandstrains.co.uk for the cheapest available ticket every time. 

David Horne, Commercial Director for East Midlands Trains, explains: “We launched our online Best Fare Finder last summer following feedback from our passengers as part of the launch of our new website, and it has proved a great success.

“In the latest National Passenger Survey, we saw a 7% year on year increase in the number of passengers who said their ticket represented good value for money.  This shows that our efforts to provide passengers with the best value ticket for their journey are already starting to have a positive impact.

“We now want to make sure that passengers have access to the cheapest ticket, not just for their East Midlands Trains journey, but on any journey throughout the UK.  Our new Best Fare Finder tool now provides an opportunity for passengers to book a ticket for more than 300 journeys in England, Wales and Scotland, and what’s more, there’s no booking fee or card charge for booking with us so it’s always cheaper to book at www.eastmidlandstrains.co.uk!”

East Midlands Trains’ Best Fare Finder compares ticket prices from multiple times of the day and days of the week on a single, easy to read page. This means if customers can be flexible about travel arrangements, they can quickly and easily find the cheapest train ticket available.  There are no booking fees and no credit or debit card charges for tickets purchased through www.eastmidlandstrains.co.uk making it cheaper than most other websites.

David concludes:  “We’ve also got some exclusive discounts available on our website for travel on the Liverpool to Norwich route, and on our trains to London with prices starting from just £14 return, so there’s never been a better time to book online!”