CHTA outlines plans for new CHIEF event in Puerto Rico

15th Apr 2015
CHTA outlines plans for new CHIEF event in Puerto Rico El Conquistador Resort, A Waldorf Astoria Resort in Puerto Rico will host the event

The Caribbean Hotel & Tourism Association has outlined plans for the new Caribbean Hospitality Industry Exchange Forum, an event designed for hospitality and tourism professionals.

The event provides best practices and hands-on learning opportunities to help hoteliers “make more money and save more money”.

CHIEF will be held from October 2nd-4th at El Conquistador Resort, A Waldorf Astoria Resort in Puerto Rico.

It aims to offer three days of value-packed and engaging exchange sessions focused on helping businesses to generate revenue, reduce costs and become more relevant and efficient.

CHIEF incorporates a variety of educational tracks so all attendees can walk away with practical business tips.


The educational tracks will be led by experts from a variety of travel, tourism and hospitality industry segments featuring roundtable panels with one-one-one discussions in operations, sales and marketing, and environment and energy. 

An interactive tradeshow format, featuring an open floor plan, has been designed so participants and exhibitors interact through live demonstrations of new products.

“CHIEF will demonstrate how members can make more money and save more money while having fun as they expand their business network,” said Emil Lee, president of CHTA.

CHIEF encompasses the entire hospitality and tourism industry with educational opportunities for hotel owners and operators; chain resort management and executives; tourism industry entrepreneurs; government agencies focused on planning and investment; public and private tourism and convention agencies; hotel associations; and tourism and hospitality vendors/providers.


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