Carlson Hotels, one of the world’s leading hotel companies, has announced the opening of its 13th Park Inn property in North America and the first of two hotels joining the brand this month in Texas.

The opening of the Park Inn Houston North Hotel & Conference Centre, and a second hotel scheduled to open later this week in Dallas, are part of Carlson’s Ambition 2015 growth strategy.

“Park Inn, a leading, award-winning mid-scale brand in Europe and the Middle East, has great potential in North America,” said Steve Mogck, executive vice president for Park Inn.

“The strong visual identity and contemporary design of the brand provide a fresh approach to the mid-scale segment.”

Internationally the brand has achieved major milestone recognition.

In 2009, J.D. Power and Associates rated Park Inn number one in Europe for guest satisfaction in the mid-scale segment. With 107 hotels in operation globally and 59 hotels currently in development, Park Inn provides affordable accommodations that are efficient, uncomplicated, practical and comfortable.

“The conversion to Park Inn was seamless and we are looking forward to providing the best night’s sleep in town for a mid-scale brand,” said Kirk Pfeffer, owner of Park Inn Houston North.

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