car2go black: Carsharing with the three-pointed star

6th Feb 2014
car2go black: Carsharing with the three-pointed star

Daimler Mobility Services will soon be offering carsharing with the three-pointed star. Under the “car2go black” brand, Daimler Mobility Services GmbH will pilot a fully automated carsharing system with Mercedes-Benz vehicles. The pilot phase will begin in mid-February in Hamburg and Berlin. In the initial pilot phase, select car2go members in those locations can use a network of 200 black B-Class models on short notice. The vehicles can be rented at dedicated reserved parking stations, and do not have to be returned to the same dedicated parking station that the vehicle rental originated from.  A reservation is not required and the vehicles can be used for an unlimited period of time without having to commit to a return time, giving the member maximum flexibility.

“With car2go we have revolutionised urban mobility. With car2go black we are now offering carsharing with Mercedes-Benz vehicles. We will thus be addressing a wider range of customers and enabling long-distance travel,” said Robert Henrich, Head of Daimler Mobility Services GmbH.

The smartphone is the key to mobility
car2go black is a smartphone-based innovative carsharing service. Using the car2go black app, the member can easily locate a vehicle at one of any dedicated car2go black parking stations throughout the city. Members can reserve a vehicle 30 minutes in advance or spontaneously access a vehicle without making a planned reservation. When members pick up a vehicle, they simply enter their car2go PIN code and vehicle PIN code displayed at the vehicle into the app. At the end of the trip, the vehicle must be returned to one of the dedicated car2go black parking stations – including those in another city where car2go black is available. The trip will be completed using the car2go black app, making the process convenient and easy. There will be no return time required during the trip. In Europe, the car2go black network will be based solely on the Mercedes-Benz B-Class. This will be a diesel vehicle with 7G-Tronic automatic transmission, navigation system, air conditioning and heated leather seats. car2go black will complement the current pioneering 1-way carsharing service car2go in the near future.

Pilot phase in Berlin and Hamburg
The pilot phase will initially start in Berlin and Hamburg. At first, 100 Mercedes-Benz B-Class vehicles will be available to select car2go members in each city. The service will expand to include all car2go members in the spring as well as new customers. As the service matures, long-term reservations for rentals will also be possible.
Daimler Mobility Services GmbH (DMS), a subsidiary of Daimler Financial Services AG, is with its car2go brand the world’s pioneer and leading provider in the flexible car sharing segment. Besides car2go and car2go black, Daimler Mobility Services also offers the moovel mobility app currently in Europe. By comparing journey times and prices, moovel enables users to find the best way from A to B in any town using public transport, car2go, taxis, ride sharing and bike rentals. DMS is planning to expand moovel considerably during 2014, integrating more mobility services and including more cities throughout the world. The newest DMS service is “Park2gether”, the contact forum which brings together providers and users of parking spaces. Pilot phases have been running since the third quarter of 2013 in Berlin and Hamburg.
car2go is now active at 25 locations in seven European and North American countries. Currently, approximately 10,000 smart fortwo vehicles are being used by more than 600,000 members.



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