Adds Japan Airlines Adds Japan Airlines to The Biztravel Guarantee - Revolutionary Customer Service Program Guarantees
On-time Performance of Six Airlines

PHILADELPHIA, Pa., September 19, 2000—, a Rosenbluth Interactive company, today announced that it has added Japan Airlines to The Biztravel Guaranteesm, the unprecedented customer service promise that not only guarantees its own customer service performance, but also the on-time performance of select airline carriers.  With the addition of Japan Airlines, biztravel is able to offer its customers convenient travel to more than 40 Asian destinations along with the confidence of knowing that their travel satisfaction is guaranteed. 
Launched in May 2000, The Biztravel Guarantee offers customers financial refunds ranging from $50-$200 for a number of inconveniences, including flight delays, loss of luggage, meal selection, and the failure to honor seat assignments.  If a flight is delayed more than two hours or cancelled, a customer will receive a full refund of the ticket price.  In addition, biztravel guarantees the superiority of its own customer service, providing refunds to customers who have been inconvenienced by its customer service team.  Since the launch of The Biztravel Guarantee in May, biztravel has reported a 40 percent sales increase, and a 70 percent increase in site traffic.
“In an industry where so much frustration exists, the addition of Japan Airlines allows us to provide our customers with convenient travel to more than 40 Asian destinations backed by our quality customer service guarantee,” said Neal Bibeau, president, Rosenbluth International.  “We continue to receive tremendous feedback from our customers regarding the Guarantee and are pleased to introduce the largest carrier in Asia and a proven leader in quality service as our newest member.” 
Japan Airlines will join biztravel’s list of guaranteed airlines that currently includes American Airlines, Continental Airlines, US Airways, British Airways and Air France, in the first service guarantee of its kind in the travel industry. is the foremost full service travel Web site for business travelers, recognized for its world-class customer service, the revolutionary Biztravel Guarantee, and cutting-edge technological applications. These include FareGuardSM, a patented technology that searches the airlines’ systems for lower fares up until the date of departure - allowing customers to benefit from a price reduction announced by the airlines after they have planned or purchased a trip. Other innovative features on the site include calendar synchronization, automatic upgrading, personalized frequent traveler point tracking, and real time wireless messaging alerts - informing the traveler of timely flight information one hour prior to take-off. and its personalized reservation process has been lauded by such prestigious publications as PC Computing, PC Magazine and The Peppers & Rogers Group, and also received the Webby Award for the Best Travel Site of the Year. Most recently, was named one of the top 100 best sites for 2000 by Yahoo! Internet Life, was featured in Forbes Magazine “Best of the Web 2000” sites, and received a CIO 100 award for customer service excellence. is on the Web at